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10 Articles You Found Most Useful in 2016

January 10, 2017 by ArizonaAgent

We at REALTOR® Magazine are always looking for tips and insights into the real estate business to share with you in hopes of improving your odds of success. This year, we hit a nerve with a few interesting stories covering topics such as verbal missteps with clients, social media posts that could land you in hot water ethically, and underlying tensions between brokers and team leaders, among others. These 10 features were the most popular on our website in 2016; did they help you learn something about your business?

article17 Things You Shouldn’t Say to Clients
Sometimes, real estate agents’ tongues get ahead of their brains. Here are some client scenarios to approach with tact and diplomacy to keep your business relationship on track.

article25 Things Prospects Can’t Say No To
People instinctively turn you down when you offer them your service. Work in these phrases when communicating with prospects to get them to “yes” faster.

article3Social Media Posts That Get You In Trouble
It’s often misunderstood how the Code of Ethics extends to your online conduct. What you wouldn’t say or do in front of someone, you also shouldn’t do on social media.

article45 Things Every Real Estate Pro Should Fear
These wicked marketing tactics are nightmares for your business. Here’s how to avoid spooking clients and killing your future success.

article5Trends That’ll Influence Homes in 2016
Help your buyers and sellers learn what’s new on the residential front to meet their own needs as well as the desires of future buyers.

article5What Are Your Team Leaders Not Telling You?
Office dynamics can be tricky where sales teams are concerned. Team leaders offer brokers these thoughts on how to reduce frustrations.

article67 Sins of Personal Branding
Your personal brand influences how you want others to feel about you. If your photos, logos, and other elements aren’t executed right, it could harm your reputation.

article7Are You Too Nice For Your Own Good?
We’re taught to be kind to everyone, but that means keeping your guard down against potential predators. To stay safe, adapt your nature to a more dangerous world.

article86 Steps for New Agents to Succeed Long-Term
Do these things at the beginning of your career, and you’ll set yourself up to build a business that will last well into the future.

article9Do You Know Your Emoji Etiquette?
Emojis are becoming commonplace in professional communications, but know when they are and aren’t appropriate to use with your clients.

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Filed Under: 2016, Advertising & Prospecting, Being a Broker, Being a REALTOR®, Buyers, Code of Ethics, Establishing Your Business, Legal, Marketing, Professional Development, REALTOR Magazine, Residential Real Estate, Safety, Sales Tips & Techniques, Sellers, Social Media, Staging, Top 10 Articles, Uncategorized, Working with Clients

How Will You Make Your Mark in 2017?

January 10, 2017 by ArizonaAgent

Credit: Morguefile.com/GaborfromHungary

Credit: Morguefile.com/GaborfromHungary

Here we are at the beginning of a new year once again, and you’re probably already thinking about how to make 2017 even better than 2016. But let’s take a minute and appreciate the great work you did last year. It was definitely a big year for real estate, and we asked real estate professionals to share the moments they were most proud of in the business in 2016. The question is how will you follow it up with even bigger accomplishments in 2017? Take a look at some of your colleagues’ biggest achievements in 2016, and tell us your own story in the comments section below.

Love and Real Estate

In searching for a date, I encountered a woman with whom I shared similar interests: live concerts, movies, eating healthy, and enjoying each other’s company. As we got to know each other, we discovered that we both were in real estate; she is a rental property owner, and I specialize in residential property management. I helped her divest her inventory and replace them with higher-quality rentals, as well as get the management accounts for the properties. We now share the same household together! —Norbert Huston, GRI, Huston Associates Real Estate, Stockton, Calif.

Back to Where It All Started

This year I was blessed with a heartwarming sale. I had the opportunity to sell a generational homestead back to its original family. It had ended up as an REO with the last owners (non-family members), and my clients called up wanting to see it. I had to tell them it was already under contract, but they begged and I relented. While I was showing the home, I heard whispers among my clients: “Remember when you fell in the creek, Dad?” That’s when they told me their story and how much they wished they were able to repurchase their family home. With a wish and a prayer, I called the listing agent and asked her to please allow us first dibs if the current sale contract were to fall through. The listing agent said it was a pretty solid deal, but she’d let us know. The following Tuesday, the deal miraculously fell through, allowing my clients the opportunity to buy back their memories. It was a very touching sale and one that reminds me every day what a wonderful profession real estate can be. —Jacklyn Leber, e-PRO®, Berkshire Hathaway HomeServices Montana Properties, Twin Bridges, Mont.

Proving Her Professional Worth

I got a seller $30,000 more for her home than she was asking as a FSBO. —Kathleen Marie Stansfield, GRI, Exit King Realty, Venice, Fla.

Balancing Priorities

I was an NAR regional vice president and still had a record year for sales and profit. —Joe Pryor, CRS, e-PRO®, The Virtual Real Estate Team, Oklahoma City

A Win for Everyone

My proudest moment was when I worked out an occupancy between my seller and a woman in her 70s going through a divorce. He needed to have a means of income, and she needed to have a place to live right away. The transaction closed about five months later. I felt I delivered on my duties to all parties. —Don Day, SFR, Diamond Realty & Associates, Bossier City, La.

Overcoming Complex Challenges

I completed a transaction that included an appraisal that came in $65,000 low, a lengthy temporary lease for the buyer, acreage that had to be reallocated and resurveyed, and a chicken coop full of chickens! It was an extremely complex transaction, but with the right attitude and a spirit of cooperation, the other agent and I were able to successfully close this transaction. I’m counting this as my big win for 2016. —Dana Johnson Williams, GRI, RE/MAX ONE, Beaumont, Texas

What was your biggest accomplishment in 2016? Share your achievements in the comments section below.

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Filed Under: Being a REALTOR®, New Year 2017

REALTORS® Get In On the Mannequin Challenge

January 10, 2017 by ArizonaAgent

For those who haven’t heard, the Mannequin Challenge, an online video challenge where people freeze in place to enact a still scene while someone takes a video of it, went viral in the last couple of months. The challenge, which started with teens capturing moments of adolescent life, has grown in popularity among people of all ages — and now real estate professionals are even joining the fun.

Members of the Pennsylvania Association of REALTORS® went stiff for the challenge during the Triple Play REALTOR® Convention & Trade Expo in Atlantic City, N.J., earlier this month. The idea to take part in the online challenge came from Jesicca Skoloda, YPN chair for the Luzerne County Association of REALTORS®. Check out PAR’s video above. Think your association could do better?

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Filed Under: Being a REALTOR®, mannequin challenge, pennsylvania association of realtors, triple play realtor convention & trade expo

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Anna C. Sherry

Anna C. Sherry

Attitude and Execution are everything. When you push forward without fear of failure, it’s amazing how quickly a challenge can become an opportunity


(480) 239-6190
AnnaSherryRealEstate@gmail.com
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Anna C. Sherry

Anna C. Sherry

Attitude and Execution are everything. When you push forward without fear of failure, it’s amazing how quickly a challenge can become an opportunity


(480) 239-6190
AnnaSherryRealEstate@gmail.com
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